Time after time, history demonstrates that when people don't want to believe something, they have enormous skills of ignoring it altogether.

Jim Butcher
About This Quote

Test any theory that people don't want to hear. You will find that no matter how strongly it is supported by evidence, they will simply refuse to believe it. This is because our brains are hardwired to believe what we want to believe. We are far more likely to accept what we want to be true than what we think is true.

Source: Dead Beat

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